Global Digital Marketing Manager

Job Description:

Join Ormco as a Global Digital Marketing Manager. In this role, you will spearhead the development and execution of our global digital marketing strategy, ensuring cohesive and impactful campaigns across all channels. You will lead a talented team of specialists, fostering a culture of data-driven decision-making and creative excellence. 

 

Responsibilities: 

  • Strategic Leadership: Develop and champion the overarching global digital marketing strategy to be executed by regions, aligning with business objectives and driving brand growth, customer acquisition, and retention across international markets. 

  • Campaign Management & Oversight: Lead the strategy, measurement plans, and creative deliverables for all digital marketing initiatives which will be executed by local markets, which may include:  

  • Search Engine Marketing (SEM) 

  • Search Engine Optimization (SEO) 

  • Email Marketing 

  • Paid Social Media Advertising 

  • Display Advertising Campaigns 

  • Customer Retention Campaigns 

  • Website strategy and optimization 

  • Performance Measurement & Analysis: Establish key performance indicators (KPIs) and develop comprehensive measurement plans to track the effectiveness of all digital marketing activities. Analyze data to identify trends, insights, and opportunities for optimization and continuous improvement. 

  • Team Leadership & Development: Manage, mentor, and develop a high-performing team consisting of a Global Website Specialist, a Global Creative Strategist, and a Global SEO Strategist. Foster a collaborative and results-oriented team environment. 

  • Cross-Functional Collaboration: Partner closely with regional marketing teams, sales, product, and other stakeholders to ensure alignment and integration of digital marketing strategies with broader business initiatives. 

  • Regional collaboration and support: Serve as a key point of contact and advocate for regional marketing teams, providing guidance, resources, and support to ensure effective implementation of global initiatives. 

  • Budget Management: Oversee the global digital marketing budget, ensuring efficient allocation of resources and maximizing return on investment. 

  • Vendor Management: Evaluate and manage relationships with external agencies and technology vendors. 

  • Staying Ahead of Trends: Continuously monitor the evolving digital marketing landscape, identifying new technologies, trends, and best practices to maintain a competitive edge. 

This role can be based in either of the following locations:

Brea, CA, US /Prague, CZ /Madrid, ES /Zurich, CH /Amersfoort, NL.

Compensation will be determined based on the candidate’s geographic location, professional background, and relevant experience.

Job Requirements:

Qualifications: 

  • Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.    

  • Minimum of 7+ years of progressive experience in digital marketing, with a strong focus on global strategy and execution.    

  • 3-4 years of experience in leadership role.

  • Proven track record of developing and implementing successful digital marketing strategies across various channels (SEM, SEO, email, paid social, display, website). 

  • Deep understanding of digital marketing analytics and the ability to translate data into actionable insights. 

  • Demonstrated experience managing and developing high-performing teams. 

  • Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively across different cultures and time zones.    

  • Strong project management and organizational skills, with the ability to manage multiple priorities and deadlines. 

  • Experience with marketing automation platforms, CRM systems, and web analytics tools (e.g., Google Analytics, Adobe Analytics, Hubspot).    

  • Familiarity with global website management and localization best practices. 

 

Preferred Qualifications: 

  • Experience working in a global organization or managing international marketing campaigns. 

  • Knowledge of additional digital marketing channels and technologies. 

  • Experience with A/B testing and conversion rate optimization. 

IND123

#IND456

#LI-SM1

 

Operating Company:

Ormco

Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.

Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate.  Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes.  An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening.  Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.

Apply

Ormco Logo

Operating Company: Ormco
Location: Prague,Hlavni Mesto Praha,CZ
Date Posted: July 10, 2025
Req Number: R5023376

Apply

Similar Jobs

Marketing Manager
Marketing
Bangkok, Krung Thep Mahanakhon
Global Website Specialist
Marketing
Brea, CA
Global Digital Marketing Specialist - Automation and Website Management
Marketing
San Jose, San Jose

Ormco Logo

Founded: 1960
Known for: The premier orthodontic partner
HQ: Brea, California

Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.
For more information, please visit our website.


Ormaco Video

Ormco Logo

Founded: 1960
Known for: The premier orthodontic partner
HQ: Brea, California

Ormco is a global leader and innovator of high-quality orthodontic products and solutions, including brackets and wires. For more than 60 years, our team has partnered with the orthodontic community to help create over 20 million smiles in more than 140 countries. We build trusted relationships. Each one is rooted in respect and understanding. We take that approach when we help orthodontists achieve their clinical and practice management objectives. We take the same approach when we help our team bring their personal best to work each day, ready to make a difference and reach their full potential.
For more information, please visit our website.


Ormco Video

About Envista Play Video

About Envista

Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists’ clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile.

About Envista Play Video

About Envista

Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists’ clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile.

Our Benefits

Our employee rewards include a competitive benefits package that is a key part of what makes Envista a great place to work.

Benefit programs may vary by jurisdiction, and, in some cases, operating companies. Variations by jurisdiction enable us to take advantage of tax breaks on your behalf, emphasize benefits that you value, compete with local employers, and comply with relevant regulations.

You may be eligible for:

Health Insurance

We provide the resources our employees and their families need to maintain a healthy and happy lifestyle. In the US, this includes comprehensive company-sponsored health, dental, and vision insurance.

It’s never too early to start preparing for retirement. We offer tax-qualified contributions to help you save and invest during your career with Envista.

Income protection helps protect a family against unexpected life events. Depending on jurisdiction, Envista may provide company paid insurance for employees and/or opportunities to purchase such coverage at group rates.

We believe time off is important for employees, their families, and co-workers. We encourage our team to pursue a balanced approach to work, which enables employees to come back energized and engaged. Depending on jurisdiction, we also offer parental, bereavement, sick, vacation, and holidays to take care of you and your loved ones.

 Where possible, we partner with reputable vendors in order to offer high-quality third party services and discounts to our employees. These may include:

  • Home/auto insurance
  • Banking and financial services
  • Financial and physical wellness offerings
  • Employee discounts or reimbursement for select company product offerings

The employee assistance program, where available, provides you and your insured dependents with access to confidential counseling and information services (covering health and wellbeing, financial security, life events, career / workplace assistance matters, legal assistance, and more).

Envista employees have access to a business travel accident insurance plan in the event you experience any business travel inconveniences, security issues, or medical emergencies while traveling on company business anywhere in the world.
Read More