Global Digital Marketing Specialist – Automation and Website Management

Job Description:

JOB SUMMARY:

The Global Digital Marketing Specialist – Automation and Website Management, Global Marketing to drive our global digital marketing strategy and enhance brand awareness through automation and website management. In this role, the Digital Marketing Specialist – Automation and Website Management will be responsible for defining and executing a holistic digital marketing approach to amplify brand visibility, drive engagement, efficiencies, customer experience and MarTech optimization.

PRIMARY DUTIES AND RESPONSIBILITIES:

  • Develop and execute automation strategies to enhance the customer journey, boost brand awareness and work efficiencies.

  • Implement and manage marketing automation tools to streamline campaigns and improve efficiency.

  • Create automated workflows for email marketing, lead nurturing, and customer engagement.

  • Oversee the management and optimization of the company websites (multi-country and multilingual) and related website projects.

  • Ensure website content is current, engaging, and SEO-friendly.

  • Monitor website performance and implement improvements to enhance user experience.

  • Analyze website traffic and engagement data to assess effectiveness.

  • Manage and optimize the MarTech environment for efficient deployment of global and regional marketing programs.

  • Partner with marketing managers, training team, creative services, and agencies/vendors to develop and execute compelling content and creative assets.

  • Support and manage content through legal and regulatory processes.

  • Collaborate with digital marketing team members to implement best practices in SEO and digitize the customer journey.

  • Track and report on digital marketing performance related to automation and website management, and communicate results to key stakeholders.

 

Job Requirements:

  • Bachelor's degree in Marketing or Marketing related disciplines required; MBA is a plus

  • 3-5 years digital marketing experience with demonstrated track record in developing and executing digital marketing strategies, automation and website management, including SEO

  • Experience with Drupal, Acquia tools Experience with HubSpot marketing automation or similar tool

  • Experience with Google Analytics

  • Experience with MS Dynamics or similar CRM tool

 

PREFERRED QUALIFICATIONS:

  • Strong analytical acumen to evaluate effectiveness of digital campaigns.

  • Ability to work in dynamic, fast paced environment, be hands-on in project management and execution, while managing multiple projects and deadlines.

  • Experience to work in complex matrix organization in multi-cultural settings.

  • Fluent in English. Other languages are a plus

  • Familiarity with B2B marketing strategies and tactics.

  • Good analytical skills with the ability to interpret data and make informed decisions.

  • Good written and verbal communication skills with the ability to communicate complex ideas to diverse teams.

  • Strong project management skills with the ability to prioritize and manage multiple projects.

  • Ability to collaborate effectively with cross-functional teams and stakeholders.

  • Passion for staying up-to-date with the latest digital marketing trends, technologies, and tools.

 

Travel Requirement:

This position may require occasional domestic or iternational travel up to 10% of the time.

 

Operating Company:

DEXIS

Envista and its family of companies (Envista) will not accept unsolicited resumes from any source other than directly from a candidate.  Envista will consider unsolicited referrals and/or resumes submitted by vendors such as search firms, staffing agencies, professional recruiters, fee-based referral services and recruiting agencies (Agency) to have been referred by the Agency free of charge and Envista will not pay a fee for any placement resulting from the receipt such unsolicited resumes.  An Agency must obtain advance written approval from Envista's internal Talent Acquisition or Human Resources team to submit resumes, and then only in conjunction with a valid fully-executed contract approved by the Global Talent Acquisition leader and in response to a specific job opening.  Envista will not pay a fee to any Agency that does not have such agreement and written approval in place.

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Operating Company: DEXIS
Location: San Jose,San Jose,CR
Date Posted: May 28, 2025
Req Number: R5023050

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HQ: Quakertown, Pennsylvania

DEXIS solutions transform practices and patient smiles with over 200 years of dental expertise, combining leading brands including i-CAT, Gendex, Instrumentarium, SOREDEX, and NOMAD. DEXIS solutions include a full portfolio of award-winning digital solutions from intraoral x-ray to CBCT and intraoral scanning to treatment planning software. Over 150,000 offices globally trust DEXIS. Visit www.DEXIS.com to discover how DEXIS solutions deliver for you.

For more information, please visit our website.


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Nobel Biocare is a world leader in implant-based dental restorations – from single-tooth to fully edentulous indications. Built on more than 65 years of continuous innovation and millions of patient stories, we deliver exceptional tools, products, and training. We provide a comprehensive range of high-precision individualized prosthetics and CAD/CAM systems, digital solutions for treatment planning and guided surgery, as well as biomaterials. For the dental professionals we partner with, our goal is to empower them to give quality of life back to their patients. For our team, we provide a culture of belonging where you can grow and be recognized for your efforts and achievements. We never settle for the status quo. We are bold innovators to our very core.

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About Envista Play Video

About Envista

Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists’ clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile.

About Envista Play Video

About Envista

Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology. Our comprehensive portfolio, including dental implants and treatment options, orthodontics, and digital imaging technologies, covers an estimated 90% of dentists’ clinical needs for diagnosing, treating, and preventing dental conditions as well as improving the aesthetics of the human smile.

Our Benefits

Our employee rewards include a competitive benefits package that is a key part of what makes Envista a great place to work.

Benefit programs may vary by jurisdiction, and, in some cases, operating companies. Variations by jurisdiction enable us to take advantage of tax breaks on your behalf, emphasize benefits that you value, compete with local employers, and comply with relevant regulations.

You may be eligible for:

Health Insurance

We provide the resources our employees and their families need to maintain a healthy and happy lifestyle. In the US, this includes comprehensive company-sponsored health, dental, and vision insurance.

It’s never too early to start preparing for retirement. We offer tax-qualified contributions to help you save and invest during your career with Envista.

Income protection helps protect a family against unexpected life events. Depending on jurisdiction, Envista may provide company paid insurance for employees and/or opportunities to purchase such coverage at group rates.

We believe time off is important for employees, their families, and co-workers. We encourage our team to pursue a balanced approach to work, which enables employees to come back energized and engaged. Depending on jurisdiction, we also offer parental, bereavement, sick, vacation, and holidays to take care of you and your loved ones.

 Where possible, we partner with reputable vendors in order to offer high-quality third party services and discounts to our employees. These may include:

  • Home/auto insurance
  • Banking and financial services
  • Financial and physical wellness offerings
  • Employee discounts or reimbursement for select company product offerings

The employee assistance program, where available, provides you and your insured dependents with access to confidential counseling and information services (covering health and wellbeing, financial security, life events, career / workplace assistance matters, legal assistance, and more).

Envista employees have access to a business travel accident insurance plan in the event you experience any business travel inconveniences, security issues, or medical emergencies while traveling on company business anywhere in the world.
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